OUR COACHES

WHO WE ARE

Our highly-qualified coaches are dedicated to you and each and every class they lead. We understand your goals - we've been there and we've coached members through every imaginable fitness goal. From the smallest (but not always the easiest) to the seemingly impossible, we're here to help and guide you though them all.
Jeff Burlingame

Jeff Burlingame

OWNER, COACH

Jeff is a passionate coach dedicated to helping as many people reach their fitness goals as possible. With a background in high school wrestling and college rugby, he is a long-time athlete and trainer with the experience and education to help anyone from the novice to the elite competitor, and the out-of-shape individual to the fittest of athletes.

CERTIFICATIONS:

  • CrossFit L-1
  • B.S. Exercise Science and Fitness Leadership, Michigan State University

 

Bobby Armock

Bobby Armock

GENERAL MANAGER / HEAD COACH

When it comes to fitness, Bobby has tried everything. He put his body through the paces with anything from powerlifting to distance running. When he dedicated himself to CrossFit, he found a regimen produced unmatched results. Having been a personal trainer, he made the natural transition to coaching CrossFit. What he most enjoys about coaching is being part of a community that brings together a diverse group of people supporting each other in fitness endeavors.

CERTIFICATIONS:

  • CrossFit L-1
  • B.S. Exercise Science and Athletic Coaching, Central Michigan University
  • Intern at Total Sports Performance
Paul Larue

Paul Larue

COACH

Paul is an accomplished athlete. He ran Track and Field for 10 years, and played football and basketball for 5 and 6 years, respectively. He found CrossFit on his own in 2012 and is now thrilled to be part of the Friction team. Paul looks forward to helping members reach their personal fitness goals.

CERTIFICATIONS

  • CrossFit L-1
Mike Carr

Mike Carr

COACH

Mike is passionate about CrossFit. He loves that members trust the process as they consistently improve and make progress in the complexity of movements and exercises. He believes in the methodology and working toward becoming a well-rounded athlete is the best path to fitness.

CERTIFICATIONS:

  • CrossFit L-1
Kevin Murphy

Kevin Murphy

COACH

Kevin is a lifelong athlete who’s played every sport imaginable, but his favorite to play has always been hockey. He has also spent some time body building and powerlifting. Kevin is gregarious and loves public speaking and teaching, so coaching is something that comes naturally to him. He is passionate about helping people shatter their physical and self-imposed mental limitations. 

CERTIFICATIONS:

  • CrossFit Level 1
Leara Glinzak

Leara Glinzak

COACH

Leara’s passion lies in empowering others to achieve things in life that may have once seemed impossible in our own minds where she uses her background in art therapy to work through those mental blocks. She found a way to pursue her passion through athlete means at the age of 13 when she became a coxswain. When it comes to rowing, she believes when taught properly anyone can row, there is something beautiful and methodic about rowing, and that rowing translates to several CrossFit movements and can be programmed to align with goals toward those gains we are all seeking.

CERTIFICATIONS

  • Certified Rowing Instructor
  • MSAT Master of Science in Art Therapy with a Concentration in Counseling
Kelli Levek

Kelli Levek

COACH

Bio coming soon

CERTIFICATIONS:

ARE YOU READY TO MAKE A CHANGE?

Come in and meet our coaches and we'll tell you how we can help you meet your goals! SCHEDULE YOUR NO-SWEAT INTRO TODAY